Monthly video ads for busy business owners.
Lead Engine is for owner-operators who know they need ads but are too busy doing the work to make them. Every month we write the scripts, film you at your business, edit, and deliver fresh ads ready to run.
Every month
What you get
Scripts written for you
Hooks, messages and calls to action, emailed for your review.
One filming day
We come to you and film you and the work your team does.
Three formats
Every ad cut horizontal, square and vertical for Facebook, Instagram and YouTube.
Fast turnaround
Finished ads within 5 business days of filming, with one round of revisions.
Real footage
Your people and your work. No stock footage.
Your ads and your footage
Keep the finished ads plus all the B-roll we film, for social posts, your website or anything else.
How it works
One interview, then a monthly cycle.
We start with one conversation about your business, your customers and where your leads come from today. Then six steps repeat every month, and each turn builds on the last.
- 01ScriptsWritten for you and emailed after payment, with a link to book filming day.
- 02ReviewYou request any changes before we film.
- 03FilmOne day at your business. We coach you through every take.
- 04DeliverFinished ads within 5 business days.
- 05RunAds go live, run by you or by us.
- 06LearnA short check-in and the month's results shape next month's scripts, and the cycle starts again.
Pricing
Simple monthly pricing
Business growth is a road trip, not a test drive.
12 finished files
18 finished files
30 finished files
Billed monthly, month to month. After checkout you'll book your intake call. Filming on location in Maine, New Hampshire and Massachusetts; if we're not a fit, we'll refund your first payment in full. Ad spend is not included: you decide how much to invest and pay Meta or Google directly. Not ready yet? Start with a free ad script.
Want us to run the ads too? Ads management triples the versions we test each month and moves your budget to what works.
How ads management worksQuestions
Common questions about Lead Engine
Do I need to be good on camera?
No. The scripts are short, we film in small pieces, and we coach you through every take.
Do I have to come up with ideas?
No. We write every script from what you tell us in the first interview, and results from the ads shape the next month's scripts.
How long is the commitment?
Lead Engine is month to month. Cancel before your next billing date and that month doesn't start. Any month already paid for is finished and delivered. Even one month leaves you with finished ads and a library of footage of your business.
How much should I spend on ads?
That's your call. We'll talk through your goals at the start, and you can raise or lower your spend anytime. Ad spend goes directly to Meta or Google.
Can I run the ads myself?
Yes. Choose any plan without ads management and we'll deliver finished ads ready for you to run.
Who owns the ads and footage?
You do. You keep every finished ad, plus access to all the B-roll we film of your business to use for social posts, your website or anything else. Your ad accounts stay yours too.
See what your first ad could say.
Tell us about your business and we'll write your first ad script for free.